WWF
World Wildlife Fund

Founding Year: 1961

Staff: 1103

Budget: ~$354m (2020)

Carter Roberts (President and CEO)

It’s one of the “world’s leading conservation organizations,” best known for its panda logo. Their mission is to “conserve nature and reduce the most pressing threats to the diversity of life on Earth” so that the future is one in which “people live in harmony with world wildlife.”  It has more than 5 million members working in >100 countries.

They aim to achieve six global goals: To “ensure that the world’s most important fisheries and ocean ecosystems are productive and resilient and improve livelihoods and biodiversity; the most iconic and endangered species are secured and recovering in the wild; the integrity of our most important forests, including their benefits to human well-being, is enhanced and maintained; freshwater ecosystems and flow regimes provide water for people and nature; a global shift toward a low carbon and climate resilient future is achieved; and that sustainable food systems conserve nature and maintain food security.”

Program Areas:

Priority Footprint Areas:

Priority Places:

Publications:

  • News & Press
  • Educational resources
  • Library of annual reviews, science briefs, audits, reports, etc.
  • HIGHLIGHTS:
    • Living Planet Index – Measures “trends in thousands of populations of mammals, birds, reptiles, amphibians and fish across the globe shows a decline of 58 per cent between 1970 and 2012. If current trends continue, the decline could reach two-thirds by 2020.”
    • Living Planet Report 2020 : “This report reminds us that we destroy the planet at our peril—because it is our home. As humanity’s footprint expands into once-wild places, we’re devastating species populations. But we’re also exacerbating climate change and increasing the risk of zoonotic diseases like COVID-19.”
    • Living Planet Report: Aiming High (Oct 2018, 144p;35p Summary) The 12th edition the WWF’s biennial flagship report, provides the latest data of the Living Planet Index, which tracked over 4,000 vertebrate species in the 1970-2014 period.  The key finding is that global populations have declined by 60% due to agriculture and over-exploitation, and increasing human consumption.  WWF proposes a new global deal for nature to reverse biodiversity loss, with a roadmap for action, 2020 to 2050, offering clear goals, targets, and metrics, in support of the Bending the Curve of Biodiversity initiative.  Also see Nature Communications 10 (3 Jan 2019) on the rapid decline of bees and other invertebrates.
    • Hydropower pressure on European rivers: The story in numbers (December 2019, 40p, 14p summary) – An assessment of European hydropower and river health in Europe, that makes it clear how unsustainable excessive damming is to the health of river systems. “The first ever Europe-wide inventory of hydropower plants shows rivers to be saturated with hydropower dams and thousands more on the cards. This is despite EU rules which should limit new hydropower plants.”

 

World Wildlife Fund contributes to the following Sustainable Development Goals


  • 1. No Poverty

    Calls for an end to poverty globally by 2030 and promotes increased access to basic services and social protection.


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  • 2. Zero Hunger
    Aims to end hunger, achieve food security and improved nutrition and promote sustainable agriculture
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  • 3. Good Health and Well Being
    Aims to ensure healthy lives and promote well-being for all at all ages, by reducing mortality rates and increasing access to equitable health care for men and women.
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  • 4. Quality Education
    Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all.
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  • 5. Gender Equality
    Aims to end gender discrimination in all forms and promote equal opportunity for all women and girls in terms of education, career, and sexual/reproductive rights.
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  • 6. Clean Water and Sanitisation
    Ensure availability and sustainable management of water and sanitation for all by promoting global access to adequate sanitation and hygiene.
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  • 7. Affordable and Clean Energy
    Ensure access to affordable, reliable, sustainable and modern energy for all by promoting affordable and reliable energy sources.
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  • 8. Decent Work and Economic Growth
    Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all
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  • 9. Industry, Innovation and Infrastructure
    Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation.  
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  • 10. Reduced Inequalities
    Aims to achieve economic growth by reducing inequalities regarding social, economic and political opportunities and freedoms.
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  • 11. Sustainable Cities and Communities
    Aims to promote the globalization of sustainable cities and communities in turn providing universal safe and affordable housing.
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  • 12. Responsible Consumption and Production
    Aims to create responsible and sustainable practices involving consumption and production through efficiently using natural resources.
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  • 13. Climate Action
    Calls to take urgent action to combat climate change and its impacts through global awareness, education, and integration into government policies.
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  • 14. Life Below Water
    Calls to conserve and sustainably use the oceans, seas and marine resources for sustainable development and prevent and reduce marine pollution in order to protect ecosystems and achieve healthy oceans.
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  • 15. Life on Land
    Aims to protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss.
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  • 16. Peace, Justice and Strong Institutions
    Aims to promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive institutions at all levels. Calls to reduce all forms of violence and deaths related to violence and to end abuse and exploitation
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  • 17. Partnerships for the Goals
    Aims to strengthen the means of implementation and revitalize the global partnership for sustainable development by mobilizing domestic resources in order to provide support for developing countries.
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